- SMEs account for about 60% of China’s production GDP
- However, they have a relatively low adoption of SaaS and automation tools
- Infobird, through innovation and education, is trying to rectify this issue
- By targeting these SMEs, it will be impacting the entire Chinese SaaS market, positioning it as a global leader
As of 2019, the Chinese software-as-a-service SaaS market was estimated between $3.7 billion and $6 billion in value (https://ibn.fm/NBymg). That was just 6% less than the total value of the global SaaS market. This is great for the country. However, when compared to other nations such as the United States, the United Kingdom, Germany, Japan, South Korea, and India, it could use a little more adoption of SaaS and enjoy the benefits and growth that come with it.
Infobird (NASDAQ: IFDB) seeks to address that, mainly through innovation and a marketing strategy meant to grow its market share and the SaaS industry in China.
Infobird has constantly been pushing the envelope regarding the development and launch of the next generation SaaS in China. By targeting leading industries and specific enterprises within these industries, the company is slowly but surely proving what it can do and its potential for taking over both the Chinese and the global markets (https://ibn.fm/qqhHQ).
Currently, small and medium-sized enterprises (“SMEs”) account for about 60% of China’s production GDP. However, their rate of adoption of automation and SaaS is relatively low. This sector’s potential for adopting SaaS far exceeds most markets worldwide, including but not limited to the United States, India, Japan, Germany, and the United Kingdom. Despite its potential, this market is relatively untapped, and Infobird is pushing to fix the situation, firstly educating these organizations and the entrepreneurs therein on the benefits of SaaS, and innovating to suit their needs and wants.
Infobird is a SaaS provider focusing on artificial intelligence (“AI”)-powered customer engagement solutions for the Chinese market. Its tech infrastructure is founded on cloud computing, machine learning, patented Voice over Internet Protocol (“VoIP”) application technologies, and AI (https://ibn.fm/EylhH).
Since its inception back in October 2001, the company has stayed committed to empowering clients with solutions specifically designed for the issues they face, all while increasing their revenue, reducing costs, enhancing service quality, and overall customer satisfaction. With its focus on SMEs, Infobird is trying to grow China into a leading SaaS market globally. By constantly innovating and tailoring its products and services to the customers, the company is slowly demystifying software and automation in business processes.
With its flagship customer engagement software, Infobird can show customers the value of AI customer engagement, along with AI salesforce management. The product, which over 358 customers currently use in industries including health care, education, consumer products, public services, and finance, is proving valuable and essential to improving customer satisfaction and the overall efficiency of an organization’s operations. As such, Infobird is slowly showing its consumers in the Chinese market the value of leveraging its tools and the benefits that come with it.
As it currently stands, Infobird’s role is far bigger than the company itself. Through its efforts to innovate and push its products in the market, it is aiding in growing SaaS adoption within China. More importantly, it allows China to grow and achieve its potential to become a global leader in the SaaS market.
For more information, visit the company’s website at www.Infobird.com/en/index.html.
NOTE TO INVESTORS: The latest news and updates relating to IFBD are available in the company’s newsroom at https://ibn.fm/IFBD
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