iClick Interactive (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China and a member of Oracle PartnerNetwork (“OPN”) is working with Oracle to develop a powerful tailored SaaS offering that empowers companies to better serve and connect with consumers in China. Oracle is a leading integrated cloud applications and platform services provider. The collaboration, which will combine the marketing automation capabilities of Oracle Eloqua with iClick’s unparalleled data on 940 million Chinese consumers, is designed to address the difficulty international brands have in understanding consumers in China. Ultimately, the partnership will provide integrated SaaS-based solutions that support companies as they identify and engage with target audiences. The two companies will be hosting an online webinar to discuss current trends in the SaaS solution space, specifically addressing how brands can connect and engage with Chinese audiences through WeChat, the world’s largest messaging standalone mobile app. The webinar is scheduled for March 19, 2021. “This collaboration with Oracle will leverage the strengths of both companies to better serve our clients with new offerings and advanced features,” said iClick president of international business Frankie Ho in the press release. “iClick will also be able to upgrade its clientele by serving Oracle’s extensive top-tier international clients. In the meantime, we see enormous opportunities to upsell our emerging and promising Enterprise Solutions to these international brands that are aggressively working to engage with rapidly changing Chinese consumers.”
To register for the webinar, visit https://ibn.fm/XYqhW
To view the full press release, visit https://ibn.fm/qCJ0v
About iClick Interactive Asia Group Limited
iClick Interactive Asia Group is an independent online marketing and enterprise data solutions provider that connects worldwide marketers with audiences in China. Built on cutting-edge technologies, iClick’s proprietary platform possesses omni-channel marketing capabilities and fulfils various marketing objectives in a data-driven and automated manner, helping both international and domestic marketers reach their target audiences in China. Headquartered in Hong Kong, iClick was established in 2009 and is currently operating in ten locations worldwide, including Asia and Europe. For more information about the company, please visit ir.i-Click.com.
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